03 Jan Site Not WCAG 2.0 Compliant? Fix it!
It all started with a call from one of our long-time clients, and the conversation went something like “we are concerned that we will be the target of a lawsuit since our website is not WCAG 2.0* compliant, can you guys fix it”? Well, as their digital agency of record, the answer needs to be “absolutely”!!!
So we dug in and figured out what was required – the good news is that if you have a non-compliant site and you start working on it, it is likely that no one will hassle you from a legal standpoint and you are far less likely to be the target of a lawsuit, since there are so many non-compliant sites out there.
If your company has a healthcare focus, like hospitals, senior living facilities, physician groups or practice, health insurance companies, pharma companies, etc., those companies are coming up in the next wave of lawsuits. Truthfully, by being compliant, your site will be better for everyone. And for most companies, the more customers, the better, so why not be inclusive?
And a BIG heads up to the leadership of addiction treatment centers and clinics – after a multi-part series on addiction treatment in the U.S., the folks in this business will be under the microscope, especially since the people in addiction treatment programs are categorized as disabled and have protections under the Americans with Disabilities Act (ADA).
If you are concerned about your site’s compliance (and you probably should be!!), give us a call and we can run a report to check to see…chances are, the site won’t be compliant, but we are ready to help! We can consult with your existing agency, we can make changes to your site, or we can refresh your site AND make it compliant…your choice. Whatever you choose to do, DON’T choose to sit around or someone will likely send you a nasty-gram informing you that you now have a legal issue, one you could have easily avoided!
*WCAG 2.0 Compliance. The World Wide Web Consortium (W3C) sets the main international standards for the World Wide Web and its accessibility. W3C created the Web Content Accessibility Guidelines (WCAG 2.0) which are similar to Section 508, but on an international level.